The Real Estate Indutry’s First Formal Report On Video Marketing

by Rob Aubrey on November 13, 2009

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A few months ago, WellcomeMat conducted a survey in an effort to better understand both the challenges and benefits of using video marketing within the real estate vertical. Between the results of the survey and our own internal data collected over the course of 2006-2009, we’ve created the industry’s first formal report on video marketing. We are pleased to offer you a copy of this free report. In it, you will find numbers that we have kept very private since the beginning of WellcomeMat’s history (2006 through Q2, 2009). The Real Estate Video Report tackles hard questions that you might have including:

  • Property Tours, Neighborhood/City Guides, News/Market Update Videos: What are the best types of videos to create?
  • Should we hire professionals to produce videos, offer agents DIY (do-it-yourself) tools or both?
  • How much is real estate video growing? Is video the new photo in real estate marketing?
  • How is the game changing now that agents can upload videos straight from their mobile phones?





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